Have you heard, in a wood, that a piggy wig stood?
Well, there's three in this curly little tale...

...and so starts our latest I-Fly POP-UP animated book 'The Three Little Cowboy Builders' Yee-HAH!

Written as a narrative poem 'The Three Little Cowboy Builders' takes a darkly humorous look at this well-loved traditional tale. Not for those of a nervous disposition, vegetarians or piggy-wig lovers there is plenty to get your teeth into (if you know what I mean!)

However if you are of the belief that 'anyone who doesn't go to school, make the grade, take advice and learn a trade,' deserves to be eaten, then you will enjoy this wonderful POP-UP book.

Children can use Shoo Fly's NEW 'STORY CREATOR' software to build personal storybooks using backgrounds, characters and objects alongside their own text and illustrations.

And finally... if children want a POP-UP book of their own, they can apply design technology skills to building the book's moving mechanisms.

So... get on yer hoss... and try it for yourself... Yee-HAH!

Come and explore 'The Three Little Cowboy Builders' I-Fly POP-UP Book for yourself, visit Shoo Fly @ BETT 2007, STAND SW51, January 10-13, Olympia, London